The Four Dimensions of Cereal

The Four Dimensions of Cereal

Consumers may view flakes with clusters as having more to do with heart health and weight control.  By Jeff Gelski from Food Business News Sensory cues in ready-to-eat cereal may trigger emotions, like comfort and delight, in consumers. The cues also might have...
Food that delights our senses

Food that delights our senses

The inventors working on the next big breakfast cereal would be wise to consider choosing flakes rather than puffs—because science shows flakes are more prone to excite and delight. Written by: Chase Purdy, featured on Quartz It’s a noteworthy finding from a...
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