Customized Courses

Sensory Spectrum is your source for in-house courses.  We offer a wide variety of programs to suit your needs, in addition to customized versions of our current offerings.  These programs are available at your facility, at a training site near your location or hosted at our New Jersey or North Carolina facilities.

The advantages are numerous: Programs are tailored for you, your staff, and your products.  Your scheduling needs are met at a time that is right for you.  Larger numbers of individuals from your organization can attend. And, your participants benefit from the shared experience of learning together.  The approach can even extend to inclusion of key vendors or clients.

For customized course information, please call Spectrum Discovery Center NC at (704) 250-1200.  We will listen to your needs to design a course that targets your objectives.

Courses Include

  • Ad Claims: Strategic Development & Practical Applications
  • Consumer Testing
  • Consumer Development Labs
  • Data Monitoring
  • Design Thinking & Sensory
  • Descriptive Panel Leadership
  • Developing Storytelling Panels
  • Discrimination Testing
  • Flavor Descriptive Analysis (Spectrum or general)
  • Fragrance Descriptive Analysis (Spectrum or general)
  • How to Be a Taster: Flavor & Texture Basics
  • How to Develop & Facilitate a Creative Consumer Panel
  • Ideation Through Sensory Immersion
  • Leadership in Sensory Evaluation
  • Personal Care Products Terminology & Techniques
  • Preference Mapping & Consumer Segmentation
  • Project Design
  • Psychophysical Principles & Sensory Evaluation
  • Qualitative Consumer Research
  • Quantitative Consumer Research
  • Rapid Prototyping for Product Development
  • Sensory Evaluation of Fragranced Products
  • Sensory Evaluation Project Management
  • Sensory Statistics & Experimental Design
  • Sensory Technician Training
  • Sensory Quality Programs (Sensory Quality Control)
  • Sequence Mapping
  • Statistics, Data Exploration and Infographics
  • Texture Descriptive Analysis of Food (Spectrum or general)
  • Uncovering Consumer Needs at the Fuzzy Front End
  • Understanding Qualitative Research: Insights
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