Summer Gin Tasting

If you're anything like us, the extra time in quarantine has allowed us to flex our sensory muscles in our own homes.  For neuroscientist and trained  spectrum method taster Ellen Thomas this means a closer look at her gin collection.  Click below to learn a bit more...

Research and Work After Corona

The Corona Virus Pandemic has and will continue to have a profound effect on all of us.  Companies like ours have sent most of our staff home to work remotely, our teams are becoming experts at video conferencing platforms, and some new testing approaches have...

Spring Asparagus with Marcona Almonds

Our resident chef and director of consulting, Ivy Koelliker shares a recipe sure to bring some spring joy.  1 lb asparagusOlive oilLemon juice1 scallion, finely slicedSaltPepper½ cup Marcona almonds½ cup grated Piave Vecchio (can also use Parm. Or other hard Italian...

Sensory Critical Panels

Statement on Critical Panels During COVID-19 Quarantine  Sensory Spectrum has been recognized by the U.S. DHS CISA as an essential business, due to our partnerships with the Food and Health Industry. As a result, we are currently operating our panels in modified...

Facial Cleanser Sensory Evaluation

La Roche Posay and Mario Badescu  both pop up frequently when reading consumer focused blogs on gentle skincare.  Consumers describe the products using subjective phrasing that is often difficult to interpret.  Some consumers call these products "light" while others...

Natural Product Sensory Evaluation

The personal care industry is buzzing about products that are certified organic, 100% natural, non-GMO, cruelty free, and vegan.   These products with plant-based ingredients are rapidly appearing in more and more personal care categories including hand and body...

Sensory Science Activities

By Ashley Sobel Sensory Activities for Kids Both here in New Jersey and in many other states across the country, schools are closing due to the Coronavirus pandemic. For some families, this means finding activities that provide both a fun and educational element. We...

Being a Strong Sensory Partner-Pt 2

Welcome to part two of Being a Strong Strategic Partner! Today, we'll be discussing Superior Execution and Client Support – This may be a given when talking about forming strong strategic partnerships.  However, even in the most buttoned up organizations, occasionally...

Being A Strong Sensory Partner Pt 1

In this two-part series, we'll addresses why organizations select you to be a strategic partner.  Over the last 30+ years working in the consulting field we have seen many clients come and go.  Some no longer exist while others have gone in different...

Sensory Spectrum’s COVID-19 Response

To our partners and industry colleagues:A response to the Coronavirus (COVID-19)As COVID-19 continues to interrupt businesses and generate substantial uncertainty, I would like to update you on Sensory Spectrum’s business continuity plan and our industry...

If you would like to learn about our Consumer Research Panels click here!

Translate »