CBD Sensory Evaluation

To CBD or Not to CBDYou don’t have to look far today to see a growing presence of Cannabidiol (CBD) in our daily life. As a product testing consultancy, we have been approached by a variety of clients and potential clients regarding the ability to sensory test CBD. We...

Organoleptic Testing or Sensory Testing

The term organoleptic properties are the aspects of food, water or other substances that an individual experiences via the senses. Sensory Evaluation is a scientific discipline used to evoke, measure, analyze, and interpret those responses to products that are...

Sensory Panels With Internal Employees?

5 Reasons You Shouldn't Be Using Internal Employees as Descriptive Panelists (and a few reasons why you should). Sensory scientists are frequently tasked with managing internal descriptive panels using employees as trained panelists.  There are a variety of reasons...

2020 Course Offerings

We're excited to release our 2020 Course Schedule.  This year we will be offering 5 courses in person as well as some courses which will be offered online as webinars or live stream events.  If you're interested in staying up to date with our latest course offerings...

Using Projective Mapping & DA

Projective mapping has received much interest within the sensory and consumer insights community in the past few decades for its rapid nature and potential consumer-relevance, as compared to traditional descriptive analysis methods. In the food industry, the method...

Agile and Lean Methods for Sensory Evaluation

The ever-present desire in business to do things faster and at a lower cost has resulted in many different methodologies for cutting time.  Approaches like Lean and Agile are being applied broadly outside their original areas of manufacturing and software...

Employee Spotlight : Bhaveesha Siyani

We Love Our Employees! Meet Bhaveesha Siyani, a descriptive panel leader in our New York location. As Descriptive Panel Leader at Sensory Spectrum for our Managed Services - Beverage Panel based in NY, my primary goals are to ensure high quality data collection and...

Rapid Methods for Sensory Evaluation

A sensory tool for quickly matching the Quality of national brands We helped our client screen through hundreds of samples and make critical decisions on product quality.  Keep reading to find out how... The Problem A large private label retailer, with a...

Industry Trends at 2019 Tea Expo

I had the great fortune to attend the World Tea Expo last week in sunny Las Vegas.  This is an expo and conference focused on tea sales, production, and discussion about issues relevant to the tea industry.  Like many Expos, it included a large Expo floor...

Employee Spotlight : Zach Smith

We Love Our Employees! Meet Zach Smith, an operations manager in our Michigan location.As Operations Manager, (Sensory Spectrum Managed Services, Michigan location) my primary goal is to deliver Spectrum quality services and flawless sensory data to our client.My...

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