Descriptive Analysis Spirits Flavor Wheel

Click here to download the Sprits Wheel!  The first time I evaluated vodka as a descriptive panelist, my response was, “It tastes like vodka.”  I had a similar response to the 2nd and 3rd evaluations.  On the 4th try, I found a slight anise note amongst the alcohol...

Visual Cues Abound

There is a natural movement well underway in the food industry. Many food companies have announced that they are removing the artificial colors in their products and are replacing them with naturally sourced ingredients. There is plenty of research that indicates...

Model Malodors Save Time and Money

Model Malodors Save Time and Money It’s true.  I smell stink…on purpose…and I do it often.  And what’s more, I am truly proud of the stink that I have had a hand/ nose in creating.  I have learned that not all stink is a good stink.  While most people can’t understand...

Employee Spotlight : Laura Finnimore

We Love Our Employees! Meet Laura Finnimore, a descriptive panel leader in our North Carolina facility.As Panel Leader for our Personal Care Panel at Sensory Spectrum, my principal goals are to provide the most accurate data to our clients and to maintain our high...

Spectrum Method vs. QDA

We're often asked "Should I use Spectrum Method or QDA? Is one worse than the other?" The truth is that both methods have their strengths and weaknesses. Let’s talk about some of them here. First, they’re not entirely different from one another. Spectrum Method and...

Jelly Highlighers Review

We're using Social Media Scraping on Jelly Highlighters! "Scraping" is a technique borrowed from the computer science world. It typically involves a computer program extracting data from human-readable output coming from another program.  We do this too, but looking...

New Year’s Eve Cocktail

Nothing brings in the New Year like a fresh cocktail.  Enjoy this festive cocktail from Bon Appetitie while our chef  and food scientist explains just why it tastes so good. Hard Cider SpritzCocktail Analysis: The cocktail is a hard cider spritz, playing up some of...

Hanukkah Pairings

Enjoy these new twists on Hanukkah recipes from our resident chef and food scientist, Ivy Koelliker. Simple Salmon Appetizer4 oz. creme fresh6 oz. smoked salmon fresh tarragonthe juice of half a lemon fresh cucumber slices fresh avocado slicessalt and pepperJewish rye...

Thanksgiving Pairings

Fresh Cranberry Compote  16 oz Fresh Cranberries 1/2 cup of sugar 4 oz gin (we used Bombay Sapphire)  Juice of two oranges Combine all ingredients and simmer for 20 minutes until texture becomes thick and slightly sticky. Enjoy!    Other recipes we love! ...

Cold Brew

The Question So, what is cold brew and how is it different from Iced Coffee?  That's the question I asked myself as I noticed that the market is flooded with ready-to-drink and freshly made cold brew coffee options. Well, cold brew is made with cold water, ground...

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